About
As a powerful force for change, fashion can revolutionize our impact on people, planet and culture. This conviction drove me to found Commercialising Creativity, empowering fashion pioneers to launch, scale and succeed.
With over a decade of luxury brand expertise, I bridge creation and commerce through a holistic approach combining creativity, strategy, and commerciality. Acting as vector, catalyst, and curator, I deliver bespoke strategies, find breakthrough ideas, identify potentials, connect stakeholders, and design projects creating lasting impact that transcends traditional fashion boundaries.
In 2022, the agency was recognised as a company with positive social impact by Innosuisse – Swiss Innovation Agency.
Learn more about:
- Founder, Camille Patthey
WE BUILD trusting partnerships through deep understanding, combining our expertise and creativity to design BESPOKE STRATEGIES AND TARGETED ACTIONS that drive your brand forward.
ServiceS
BRAND DEVELOPMENT
We help shape your unique vision into a powerful brand strategy. Together, we'll create your brand platform - a roadmap that aligns your identity, goals, and actions to ensure consistent, meaningful growth.
SUSTAINABILITY STRATEGY
We guide your transition to conscious business by analyzing impact and unlocking circular opportunities. Together, we'll design sustainable strategies that benefit both your business and our planet.
COLLECTION PLANNING & MERCHANDISING
We align your product offer with market demands while preserving your creative identity. Our strategic planning optimises your product mix, pricing, and margins to drive profitability without compromising vision.
SALES & DISTRIBUTION STRATEGY
We help fashion brands create targeted B2B strategies that match your brand identity and goals. By analyzing markets and identifying ideal partners, we enable focused, effective sales planning.
PROJECT & EVENT MANAGEMENT
From commercial to cultural, we make the subject live beyond the object
We bring your brand DNA to life through expertly crafted events and experiences. From launches, collaborations and showrooms, to pop-ups, we design and execute projects that elevate your brand visibility.
PARTNER’S NETWORK
To offer you a holistic service, we work in collaboration with trusted partners from following fields:
- Production Management
- Manufacturing
- Communication and PR
- Photography
Please contact us for further information about our custom offers.
TESTIMONIALS
Camille gives us the opportunity to offer entrepreneurs active in the fashion industry a very specific expertise for the development of their brands. All the feedback we have had from the entrepreneurs we support is extremely positive.
Efficient, competent and reactive, Camille is a precious help in the development of emerging brands. In addition to her rich expertise in the fashion industry, Camille has great human qualities and an impeccable work ethic.
I had the pleasure of working with Camille for 3 years and I can't recommend a better fashion expert! Thanks to her strategic mindset, she has the exceptional ability to focus on long-term objectives while being creative and innovative, always finding solutions to bring brands to the next level.
PORTFOLIO
Features
Problem Solver
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Critical Thinker
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Logical Visioner
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PERSUASIVE leader
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Problem Solver
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WORK ETHIC
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VALUES
Commercialising Creativity - Camille Patthey
Friesenbergstrasse 139
CH - 8055 Zurich
CHE-374.755.765
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